Commercial
How link building is priced for your program
Engagements are scoped in monthly credit packs tied to inventory quality, content depth and delivery volume—not a one-size public rate card. This page explains how link building is priced so finance and SEO can align before a written proposal arrives.
Get a scoped proposalWhy pricing is proposal-based
Two teams with the same monthly placement count can land in different tiers. One may need DR 65+ finance publishers with long editorial cycles; another may prioritize mid-authority lifestyle blogs with faster guest contributions. White label agency controls, multi-workspace governance and regulated niche screening add further variation. Publishing a single public price would mislead buyers on either side—too high for simple programs, too low for YMYL-heavy scopes.
After a demo we send a written proposal with credit volume, quality tier, included features and replacement rules. Credits stay transparent inside the dashboard once onboarded so delivered versus committed spend is visible without surprise overages. No numeric prices appear on this page by design; commercial terms live in your agreement.
Scoping inputs that shape your tier
Scoping captures the variables that actually move delivery cost—not vanity promises about links per month disconnected from quality. Bring these inputs to the demo so the proposal reflects reality.
Site authority
Higher DR and stronger referring-domain profiles narrow inventory and increase credits per placement. Programs targeting mid-authority editorial sites with solid traffic often sit in core tiers.
Traffic bands
Organic traffic thresholds filter out empty domains. Premium traffic bands cost more because publisher demand is real—not because a spreadsheet assigns arbitrary multipliers.
Niche difficulty
Finance, healthcare, legal and cybersecurity verticals carry moderation overhead, compliance review and smaller publisher pools. Scoping documents those constraints upfront.
Content depth
Lightweight niche edits differ from long-form guest contributions with expert review. Draft cycles and publisher rewrites affect turnaround and credit usage.
Monthly volume
Credit packs scale with how many placements you run per month across workspaces. Higher volume may open priority windows—still bounded by publisher calendars.
Turnaround pressure
Rush requests compete for publisher slots already queued. Realistic timelines are confirmed in the proposal; artificial speed targets usually mean quality compromises elsewhere.
What a typical engagement includes
Regardless of tier, programs include dashboard access, vetted publisher inventory, in-house outreach and content production, the approval workflow, order tracking and reporting. Agency tiers add isolated client workspaces and unbranded exports. Enterprise tiers add custom screening rules, procurement documentation and named delivery contacts. Replacement handling follows the rules written in your proposal—not informal email promises.
Rejected placements do not consume credits. Live verification and indexation checks are part of delivery, not a separate line item. Integrations for analytics and Search Console may vary by tier but always use read-only scopes you authorize.
What drives cost up or down
Cost tends to rise when you target top-tier authority publishers, regulated niches, dual approval chains, multi-locale inventory, digital PR angles alongside steady editorial placements or white label controls across many client workspaces.
Cost tends to fall when you accept core inventory bands, standard guest or edit formats, single-workspace delivery, flexible turnaround and consistent monthly volume that lets operators plan publisher capacity ahead of peak seasons.
Finance should compare proposals on transparency dimensions—approval control, replacement rules, reporting depth and who executes outreach—not credits alone. A cheaper credit on a site you would reject in approvals is not savings; it is rework waiting to happen.
Plan comparison
Four plan shapes cover most teams. Listed fees are starting monthly rates; volume and niche mix adjust the final proposal.
| Plan | Description | Credit volume | Quality tier | Features | Monthly pricing |
|---|---|---|---|---|---|
| Starter | Scoped for teams validating inventory quality and approval workflow on a modest monthly volume. | 12–20 editorial credits / month | Core vetted inventory |
| From $1,490/mo |
| Growth | Built for in-house teams running ongoing editorial link programs with measurable page targets. | 30–50 editorial credits / month | Core + priority inventory |
| From $3,490/mo |
| Agency | White label workspaces, unbranded reports and volume suited to multi-client delivery. | Flexible multi-client credits | Full inventory + agency controls |
| From $5,490/mo |
| Enterprise | Custom quality tiers, procurement-ready process docs and higher monthly volume commitments. | Custom volume | Custom screening rules |
| From $9,900/mo |
Starting monthly fees shown above. Final scoped credits, niche mix and SLAs are confirmed in a written proposal after demo.
Pricing FAQ
Common questions from finance, SEO and agency operators during evaluation.
Why is pricing scoped instead of listed publicly?
Credit volume, quality tier, white label needs and niche difficulty vary too much for a single public rate card. After a demo we send a written proposal tied to your target pages and monthly placement goals. Credits stay transparent inside the product once onboarded.
What factors drive cost up or down?
Publisher authority, traffic bands, content depth, niche moderation, turnaround pressure and total monthly volume all influence tier placement. Sensitive verticals may narrow inventory and shift credits per placement. Scoping captures these inputs before you commit.
What does a typical engagement include?
Dashboard access, vetted publisher inventory, in-house outreach and content production, the approval workflow, order tracking and reporting—with agency options for isolated workspaces and unbranded exports. Replacement handling follows the rules in your proposal. Exact scope is documented in writing.
Is there a minimum commitment?
Most programs start on a monthly credit pack with a defined initial term so both sides can judge delivery quality. Minimum volume depends on tier and is confirmed in the proposal. Trial scopes are available when inventory fit needs proving first.
How should we compare proposals from other vendors?
Compare approval control, inventory transparency, replacement rules, reporting depth and who executes outreach—not just credits per link. Ask whether rejected placements consume budget and how live verification works. Our proposal spells out each dimension.
Can scope change mid-contract?
Credit packs can adjust up or down with notice per your agreement. Tier changes may apply if you shift authority targets or white label requirements. In-flight orders finish under the rules active when approved.
Get a proposal tied to your pages
Walk through inventory, approvals and reporting, then receive scoped credits and tier recommendations in writing.