Sample publisher inventory before you commit credits

Why we publish sample rows

SEO teams should not have to sign a proposal blind to inventory shape. Vendor spreadsheets often hide how domains were vetted, whether traffic is stable and which placement types a publisher actually accepts. Publishing sample publisher inventory lets you evaluate category breadth, geographic coverage and authority distribution before a demo—without exposing live publisher identities or credit mechanics that belong inside the product.

Rows below are anonymised: you see category, country, DR, organic traffic band, link type and typical turnaround—not domain names. Full site-level detail, live availability and credit costs become available after scoping. Demos walk through filters on representative data so you can stress-test narrow verticals or regulated niches with an operator present.

Treat this table as a preview of how briefs translate into marketplace filters. If your program targets SaaS comparison pages, scan SaaS and B2B rows. If you run ecommerce category programs, look at retail, lifestyle and gift-guide categories. Heavily moderated verticals may show fewer rows—that is intentional and usually discussed during scoping rather than hidden after signup.

Vetting rules behind every row

A row in sample publisher inventory represents a publisher that passed screening—not a scraped list ranked by DR alone. Automated checks and manual review combine before inventory goes live. Sites that fail periodic re-check are removed or flagged. The rules below apply to every category in the table.

Traffic and audience signals

Publishers must show stable or growing organic traffic in credible ranges for their niche. Sudden spikes without editorial explanation, heavy reliance on paid landing pages only or geographic traffic that does not match stated audience all trigger manual review. Traffic bands in the table are rounded for the sample view; internal records track trend direction used during re-screening.

Topical relevance and editorial history

Categories assigned to each row reflect primary editorial themes—not keyword stuffing on unrelated pages. Reviewers read recent articles for tone, outbound patterns and signs of paid post farms disguised as blogs. Publishers that accept only narrow sponsorship formats are labelled accordingly before you approve a placement.

Outbound link patterns

Excessive sitewide commercial links, unrelated foreign-language clusters and obvious expired-domain redirects fail screening. Contextual editorial links are the default target for most programs. When a publisher requires sponsored attributes, that label appears in proposals—not after publish.

Link type and turnaround honesty

Link type and turnaround columns reflect what publishers actually accept today, not best-case pitches. Guest contributions take longer than niche edits on average. Resource pages may require editorial committee review. Median bands in the sample table align with order tracking stages once you are onboarded.

Ongoing re-evaluation

Inventory is not static. Scheduled reviews downgrade or remove publishers whose standards slip. If a live placement fails agreed verification within your replacement window, rules in your written proposal govern next steps. Quality standards documentation expands each gate for legal and security reviewers.

What sample rows deliberately omit

Domain names, direct contact paths and credit pricing stay inside the product to protect publisher relationships and keep commercial terms in your proposal. Blocklists, anchor guardrails and workspace settings you configure during onboarding further narrow what proposals reach your approval queue. The sample table shows inventory shape; your brief shows inventory fit.